// Guides
Before you build
Plain-English guides for business owners planning custom software, apps or AI.
Custom software or off-the-shelf? How to decide
A practical way to decide between buying SaaS and building a custom app: where each wins, the hidden costs, and the questions to ask first.
Read the guide →What to prepare before you hire an app developer
Seven things to have ready before you talk to an app development company, so you get an accurate estimate and a first version that solves the right problem.
Read the guide →Adding AI to business software, safely
Where AI saves real time in business software, how to stop it inventing answers or leaking data, and what the Model Context Protocol (MCP) changes.
Read the guide →// Next step
Have something that needs building?
Tell us how the work gets done today. We will tell you plainly what we would build, how long it would take and what it would cost.